
Debate continues across kitchen tables, classrooms, and boardrooms about whether a college degree still holds the same value it once did. Tuition climbs, student debt rises, and many graduates enter the workforce lacking practical skills that convert to income immediately. Meanwhile, the demand for skilled labor continues to surge. Electricians, plumbers, HVAC technicians, welders, mechanics, heavy equipment operators — even culinary professionals — remain in short supply. The contrast is striking. While society questions the worth of traditional higher education, the trades quietly offer a pathway that is more direct, more affordable, and often more lucrative.
Here’s the opportunity too many overlook: a trade is not merely a job. It can be the first step toward business ownership. A trade builds skill, skill builds confidence, and confidence paired with knowledge builds companies. The problem is not capability — tradespeople solve problems daily — the problem is that technical training rarely continues into business training. Apprentices learn wiring diagrams, gas lines, freon recovery, food safety, or blade sharpening, but few learn cash flow, pricing, branding, customer acquisition, or leadership. Yet those are the skills required to turn a talent into a business.
Imagine a system where both paths merge.
Trade school equips the individual with a certifiable skill. Business education teaches them how to monetize it. Together, they create a blueprint for entrepreneurship. The journey becomes logical: learn the craft, master the work, understand the numbers, create a brand, and eventually hire and scale. A welding student could graduate with not only a certification but a business plan. An apprentice plumber could understand profit margins as well as pipe sizing. An HVAC tech could diagnose compressors and price seasonal maintenance programs profitably.
And the culinary world may be the best example of this needed shift.
Many chefs dream of owning a restaurant, but passion and plate presentation alone do not guarantee success. The restaurant failure rate remains one of the highest in small business. Not because of lack of talent in the kitchen — but because business fundamentals are often missing. With the right business education integrated into culinary programs, chef-to-owner transitions would be smoother, smarter, and far more sustainable. Understanding labor percentages, menu engineering, food cost controls, licensing, marketing, and customer retention could turn thousands of talented chefs into long-term operators rather than short-lived dreamers. The difference between a great cook and a successful restaurateur is rarely flavor — it is financial literacy and business discipline.
Technical mastery paired with entrepreneurial readiness could reshape entire industries. It not only fills workforce shortages but builds new enterprises, creates jobs, strengthens local economies — and opens a new opportunity for franchising. If aspiring business owners enter the workforce with both trade competence and business fluency, franchise brands suddenly gain access to a highly qualified pool of future operators. People who already know the work, understand service delivery, and can manage people, financials, and customer relationships. Franchise organizations thrive on strong operators, and a talent pool of trades-based entrepreneurs could become one of the greatest assets for franchise development. Instead of training franchisees from scratch, brands would onboard individuals already equipped with technical mastery, business fundamentals, and the mindset to scale — accelerating growth systemwide.
A student who chooses a trade should see a future far beyond hourly work. They should see a path to owning the truck, the crew, the fleet, the brand. They should see themselves not just repairing air conditioners, building fences, or crafting plates — but hiring teams, designing logos on vans, expanding locations, and eventually franchising themselves.
Not everyone thrives in lecture halls. Many learn best by doing — and those who build, fix, cook, weld, wire, and restore are often the most creative problem-solvers in the workforce. When given business knowledge alongside technical training, they become something even more powerful.
They become entrepreneurs.
The next generation of business owners may not be found in classrooms. They may be in garages, commercial kitchens, job sites, fabrication labs, and boiler rooms — waiting not just for opportunity but for direction. A blended path from trade mastery to business ownership could very well be the most practical, accessible, and impactful educational model of the future — not just for workers and communities, but for franchise systems hungry for capable operators who can grow with strength and scale.
Hands can build careers. Business skills can build empires. Together, they build the American Dream.
About the Author
Paul Segreto brings over forty years of real-world experience in franchising, restaurants, and small business growth. Recognized as one of the Top 100 Global Franchise and Small Business Influencers, Paul is the driving voice behind Acceler8Success Café, a daily content platform that inspires and informs thousands of entrepreneurs nationwide. A passionate advocate for ethical leadership and sustainable growth, Paul has dedicated his career to helping founders, franchise executives, and entrepreneurial families achieve clarity, balance, and lasting success through purpose-driven action.
About Acceler8Success America
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With deep expertise in entrepreneurship, franchising, restaurants, and small business development, Acceler8Success America bridges experience and innovation, supporting current and aspiring entrepreneurs as they build sustainable businesses and lasting legacies across America.
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